As of the 10th November 2014 CAP ( Committee of Advertising Practices ) have lifted bans on e cigarette companies showing an e cigarette being used in TV advertisements.
If you hear the term "smoking a pipe" what is the first image that pops into your head? Is it Grandad in his tweed slippers enjoying a good smoke in front of the fire with his Sunday newspapers?
Weight related issues cost the NHS billions upon billions of pounds every year and yet they still firmly urge smokers to stop lighting up. Many people assume giving up smoking will instantly cause them to pile on weight however experts say this isn't necessarily true.